Experience Architecture · AI Automation

Push
further.

Systems are worthless if they don't improve your customers' lives.
I build technology around human needs — not the other way around.

See My Work Start a Conversation
100%
Follow-up Rate
−5h
Saved per Week
3×
Retention Uplift

Philosophy

"You've got to start with the customer experience and work backward to the technology."

— Steve Jobs, WWDC 1997

We don't chase tools. We eliminate friction in your customer journey. Only once we understand where your customers lose momentum do we deploy AI — precisely and purposefully.

About

15 years of
real customers.

I'm Gabor — and I didn't learn customer experience from a course. I lived it. For over 15 years I led teams at Nike, TK Maxx and Mister Spex — managing stores, coaching people, and obsessing over why customers come back or don't.

What I kept seeing: the moment a customer walks in the door, every interaction either builds trust or destroys it. The same is true online — just faster, and with less room for error.

That's why I moved into CSM and automation. Not because AI is trending, but because I genuinely believe the best systems are the ones you don't notice — they just make people feel taken care of. Retail taught me the human side. Technology gives me the tools to scale it.

I love finding the small friction points that cost businesses customers — and fixing them with the simplest possible solution. Sometimes that's a two-step automation. Sometimes it's just asking the right question.

Customer Journey CRM & Automation Make.com Tally Google Sheets Notion OpenAI API HubSpot

"The gap between retail and digital CSM is smaller than people think. In both worlds, the goal is the same: make the customer feel understood — and give them a reason to come back."

GK

Gabor Komjathy

ATPUSH

15+
Years in Retail
3×
Languages
100%
Customer First
0
Wasted Tool Chasing

Real Projects

Real problems.
Real solutions.

01 / Full CSM System Build · Sport Coaching

Art of Gerundium

artofgerundium.com ↗

The Situation

David, a self-employed sport coach in Hungary, had no website, no CRM, and no system. Leads came only through personal referrals. Customer communication was scattered across 5+ tools. Admin work alone consumed 5+ hours every week.

What I Built

A complete system from scratch: professional website on Netlify, lead capture via Tally embedded across website and social media bios (IG, FB, TikTok), automated into a Google Sheets CRM and Notion Hub via Make.com. Every new enquiry triggers an instant confirmation email and a push notification to David — within 2 seconds.

Next Phase

Re-engagement automation for customers inactive 60+ days, follow-up sequences after proposals, and DACH market expansion for online coaching — targeting Germany and Austria.

Make.com Tally Notion Google Sheets Netlify
100%
Response Rate
Was: manual & irregular
−80%
Admin Time
From 5h+ to <1h / week
+200%
Lead Target
From <10 to 20–40 / month
~$10
Monthly Cost
Full stack, all automated
02 / CRM & Automation System

Customer Health
Scoring System.

The Challenge

Customer risks were invisible until it was too late. There was no way to identify which customers were about to churn — until they already had. Reactive support instead of proactive care.

The Solution

Designed and built an automated Customer Health Scoring System to identify at-risk customers before they leave. Google Sheets feeds structured customer data into HubSpot via Zapier. When a health score drops below threshold, a ticket is automatically created and the team is alerted for proactive outreach.

The Result

From reactive firefighting to proactive retention. At-risk customers are identified and contacted before they churn — shifting the entire support model from response to prevention.

HubSpot Zapier Google Sheets Python
Proactive
Not Reactive
Customers flagged before churn
Auto
Ticket Creation
Zero manual monitoring

My Process

Three steps.
One north star.

  1. 01

    Diagnose

    I map your customer journey end-to-end. Where do you lose people? What frustrates them? Which touchpoints are broken?

  2. 02

    Design

    We design the ideal experience — before touching a single tool. Humans first. Technology follows.

  3. 03

    Deploy

    I build and hand over the system — fully documented, automated, and scalable. You stay in control. Always.